We push the boundaries to make it uniquely Yours
Become a Cross Collection Hotel
We will celebrate your unique story alongside you and help promote who you are to the world.Let's Talk
There are a lot of hotels and brands out there and this competitive market means that business is fierce. How do you stand out? How can you celebrate your uniqueness, your edges and curves and everything in between? How can you still be 'you'?
Created with the entrepreneurial spirit in mind, 'Cross Collection' offers very workable solutions to fill the weaknesses in your business, and gives you the ability to attach the strong, international brands of Cross Hotels & Resorts, and Flight Centre Travel Group, and all that goes with them, to your own personal brand and identity.
Cross Collection is a white-label branding solution offered to independent hotels by Cross Hotels & Resorts. Following the success of Cross, Cross Vibe, Away, and Lumen, our expertise in developing, creating, and managing unique brands across Asia, is now available in a format that gives you all the benefits of our expertise, systems and network, but still allowing you to leverage on being 'you' and experience the success that you and your business deserve.
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