WE PROVIDE
POWERFUL PERFORMANCE ADVANTAGES
Cross Hotels & Resorts,
Southeast Asia’s most forward-thinking hospitality management company
o Evaluate and select financial systems and software
o Preparation of manning guide
o Set up of organizational chart
o Recruitment of General Manager & department heads
o Assistance with sourcing OE items
o Establish brand standards for all departments
o Concept development
o Overall positioning and service level
o Renovation and development
o Capex and OE review and management
o Strategic partner management
o Operating standards and procedures
o Room rate matrix
o Competitor analysis
o Agent contracts and visits
o Domestic fair attendance
o International trade show attendance
o Overseas Sales Road Shows
o Corporate and incentive group sales
o Hotel website distribution
o OTA management
o Channel management
o Online rate parity management
o Establish website and booking engine
o Website development & management
o Social media management
o Search engine optimization
o E-marketing
o CRM database management
o Data security
o System set up and management
o Internet connectivity and network
o Email management
o Advertising plan
o Marketing partnerships
o Co-operative advertising
o Flash deals
o Brochure development
o Hotel promotional items
o Local event organizations
o Public relations plan
o Familiarization trips
o Press releases & clipping
o Interviews
o Recruitment and employee benefits
o Operational and corporate training
o Staff program management
o Team building
o Bookkeeping
o Financial reporting
o Budgeting & forecasting
o Cost control & review
o Financial control & internal audit
o Group purchasing and purchasing support
o Legal and government related issues
o Insurance policies and claims
